Growth Coaching · Messaging · Websites

Your Work Is Great. Your Website Is Costing You Clients.

I fix that.

Your reputation speaks for itself. The problem is your website doesn't. I help service business owners clarify their message, build the site that turns the right visitors into qualified leads, and grow into the business they've been building toward. Less time pitching. More time doing the work you're built for.

The Problem

Every Day, the Right Clients Find Your Website and Leave.

Not because they don't need what you offer. Because they couldn't figure it out fast enough. That's the problem. It has a name: confusion. And right now, it's living on your website.

01

Your Website Exists. It Is Not Working.

You have a website. It might even look good. But if it isn't generating leads, not showing up when people search, and not turning visitors into calls, it isn't doing its job. At that point it isn't a website. It's a business card nobody asked for.

02

You Know Your Value. Your Website Does Not Show It.

Your clients know you're good. The problem is your website looks and sounds like every other option in the same Google search. When everything looks the same, price becomes the tiebreaker. That's a competition you don't want to enter.

03

Quality Alone Does Not Win Clients.

Think about how you choose a contractor, a doctor, an accountant. You don't carefully read every option. You go with the one that made the most sense the fastest. Your clients are no different. The business that explains itself best wins, regardless of who actually does the best work.

People don't hire the best. They hire the one they understand fastest.

The principle that separates websites that win from websites that sit

Josh Taylor
The Guide
"I understand how frustrating it is to know the value you bring, but feel like your website is working against the story you're trying to tell."
Josh Taylor · Certified StoryBrand Guide
"If you invest in marketing, you should get a return and Josh knows how to do that. I would hire Josh to do your marketing today."
Donald Miller Founder & CEO, StoryBrand · Author of Building a StoryBrand
10× Revenue growth as CMO of OptSpot, from $1M to $10M in five years
20+ Years building hundreds of websites for small businesses
Inc.
5000
OptSpot named to the Inc. 5000 while Josh served as CMO
500+ CEOs and business owners helped with clarity and growth
Credentials + Training
  • Trained personally by Donald Miller, creator of the StoryBrand framework
  • Certified StoryBrand Marketing Guide, ranked among the top guides for 10+ years
  • Certified Business Made Simple Coach, including the Small Business Flight Plan
  • Certified in Marketing Made Simple
  • Certified Business Coach
  • Certified Unreasonable Hospitality Coach
Track Record
  • As CMO of OptSpot, scaled the company from $1M to $10M in annual revenue in five years, earning a spot on the Inc. 5000
  • Helped a media client grow from $400K to $600K in annual revenue in six months
  • Helped hundreds of CEOs and small business owners achieve clarity, growth, and real results
  • Over 20 years and hundreds of websites built across dozens of industries
  • 12+ years of executive leadership experience at growth-stage companies
StoryBrand Certified Coach
Business Made Simple Certified Coach
Small Business Flight Plan Certified Coach
Unreasonable Hospitality Certified Coach
Hero on a Mission Certified Life Plan Coach

Plenty of designers will build you something that looks good. What makes this different is that I have run the company, held the P&L, and done the actual work of growing a business. The website is the output. The strategy behind it is what changes things.

The Path Forward

The Process Is Simpler Than You Think.

01

Clarify Your Message and Strategy

Before a single page gets designed, we get your message right. We work through your BrandScript together in two dedicated sessions over about two weeks -- who you serve, what problem you solve, why you're the right choice. You leave with a clear one-liner, a message hierarchy, and the copy foundation for every page. Most websites skip this step. That's why most websites don't work.

02

Build the Website

Design and development takes four to six weeks. You review drafts, give feedback, and approve before anything goes live. The finished site is fast, mobile-ready, built for search, and structured to convert -- no ongoing technical headaches, no wondering if it's working.

03

Grow Your Business

The site doesn't sit idle. It's built with the foundation for ongoing lead generation -- search visibility, email capture, and a clear path for every visitor. Most clients start seeing qualified inbound inquiries within 90 days of launch. You stop pitching from zero on every call.

Ready to Start

Stop Losing Business to Competitors Who Communicate Better. Not Smarter.

Six months from now, your calendar has qualified leads who've already decided they want to hire you. Your website is backing up your reputation instead of undermining it. You're doing the work, not justifying the price.

500+ business owners helped. 20+ years. One process.

Fill out a short application and book your call in one step.

What Is at Stake

Two Very Different Outcomes.

If Nothing Changes
  • You lose business to competitors who communicate clearer, not because they do better work
  • Another year stuck at the solopreneur ceiling, doing twice the work for half the growth
  • You stay invisible to the clients searching right now for exactly what you do
  • Referrals look at your website and quietly choose someone else
After Working Together
  • Wake up to lead inquiries from people who already decided they want to hire you
  • Charge premium prices with confidence, backed by a presence that justifies them
  • Scale beyond solopreneur with a business that doesn't depend on you being in every room
  • Get chosen because you're clearer, not cheaper, in a market of look-alike competitors
  • A clear path to growth that isn't entirely dependent on who likes you
Client Results
"For years my Executive Team struggled to explain what our company actually does and it was costing us valuable clients and thousands of dollars in potential revenue every month. We invited Josh to join us on our staff retreat to help us craft a clear messaging strategy that we're now using on our websites, emails, sales calls, and elevator pitches. I felt like this was such a valuable investment that I offered $500 to any team member that could quote our elevator pitch by the end of the retreat. As a result, our team is closing more sales, people are responding to emails and booking calls, and our team is more aligned with our mission than ever before. I'm so glad I made this investment for our company."
Brad Custred CEO, Slingshot
"Working with Josh made a significant difference this past year. Josh helped me clarify my audience, my message, and my brand. I've seen a 100% increase in book sales, in retreat and speaking requests, and in revenue this year since overhauling my website and marketing using the StoryBrand method. The numbers only tell a piece of the story. The biggest impact is the doors it opened for me to amplify my message to people I would not typically stand in front of."
Becky Eldredge Author & Speaker
Client Work

Websites That Work
as Hard as You Do

A sample of service business sites built to communicate clearly and convert confidently.

Free Tool

Find Out If Your Website Is Hurting You

Most business owners have no idea how much their website is working against them. This free audit tells you exactly where it breaks down, across messaging, SEO, and accessibility.

You get a real report with specific fixes. Not a score out of ten and a sales pitch.

  • StoryBrand messaging audit
  • SEO foundation check
  • ADA accessibility review
  • Personalized fix report
Run Your Website Clarity Score
Sample Report
Your Website Clarity Score
StoryBrand Clarity42%
SEO Foundation58%
ADA Accessibility35%
Conversion Structure29%
Speaking
Josh Taylor speaking on stage Josh Taylor engaging with an attendee Josh Taylor at Q&A Josh Taylor presenting at a leadership summit Josh Taylor speaking at the Car Wash Show

Book Josh to Speak

Josh doesn't do motivational talks. He does the kind that leave your audience with a notebook full of things they can actually use on Monday morning. If your attendees run small businesses, the message will land.

Signature Topics
  • 01Why Your Website Is Costing You Clients
  • 02StoryBrand for Small Business: Telling the Story That Sells
  • 03The Clarity Formula: From Confusion to Cash Flow
  • 04Scaling Past Solopreneur: The Systems and Story You Need
  • 05Building a Business That Runs on Strategy, Not Just Hustle
Book Josh to Speak

About Josh

Josh has spent 20+ years building websites, 12 years in executive leadership, and five years as a CMO taking a company from $1M to $10M on the Inc. 5000. He's one of the longest-tenured Certified StoryBrand Guides in the world, trained directly by Donald Miller. He works with owners who do great work and are tired of a website that doesn't show it.

  • Trained personally by Donald Miller, creator of StoryBrand
  • Top-ranked Certified StoryBrand Marketing Guide for 10+ years
  • CMO of OptSpot, an Inc. 5000 company, scaled 10x in five years
  • Certified across five business and marketing coaching frameworks
Inquire About Speaking